Launched at the Consumer Electronics Show (CES) in Las Vegas, the Num8 (pronounced 'new mate')watch from British company Lok8u (pronounced 'locate you') is said to be the first tracking device specifically designed to help parents keep tabs on wayward offspring.
The £149 Num8 looks much like any ordinary digital wristwatch, but it houses a GPS chip similar to that contained inside a satnav unit. This constantly keeps tabs on the location of the child - it is accurate to within 3 metres - and beams it back to Num8's website for monitoring.
Relatives can receive text messages about the watch's location direct from the device, pinpointing the street address of their youngster at the touch of a button.
"As far as the child is concerned it's a digital watch - for the parent it's a child locating product," said Steve Salmon, Lok8u's chief executive. He added that he hoped it would be used as a way to give children more freedom, rather than restricting them or promoting lazy parenting.
"Only 20% of children are now allowed to go out and play. It's my profound hope that Num8 will help parents feel more comfortable about letting their children go out to play," he said.
It is not the first time that a company has offered parents the chance to track their children by GPS, but most previous devices have been built into mobile phones - expensive pieces of technology that are notoriously easy to dispense with. By contrast, Worcestershire-based Lok8u says it has improved the situation by locking the watch on to the child's wrist.
If an errant child forcibly removes the watch - or has it taken from them - the system immediately trips an alarm, sending an alert to the mobile phone of a parent. Removing the gadget also triggers a warning that is sent by email, just in case the worried parent happens to be sitting in front of a computer.
And to get around the limitations of satellite tracking technology - such as going indoors to prevent the satellite overhead from establishing a direct connection - the system can also use mobile phone signal triangulation to determine a more approximate location for its target.
An Australian children's advocate is very upset with this device. He has already labeled this device as 'alarmist' and 'flippant'. According to him "There won't be a huge market here because I think Australians are smarter than that."
Even though this device is claiming to be the first, there have been other services that can already achieve this. In this article in Guardian, couple of years back, the author successfully tracked his girlfriend using a similar technique via some spying website. The accuracy was not as good though but because of many more cell sites, some of them micro-cell sites and with the use of A-GPS this should be easy.
Anyone aware of similar services out there?
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